diff --git a/skill/reference/new-work.md b/skill/reference/new-work.md index 498366c5e..3218df6da 100644 --- a/skill/reference/new-work.md +++ b/skill/reference/new-work.md @@ -56,9 +56,9 @@ For **Persuade**, the opening must make the offer intelligible and desirable, ex Pick a color strategy before picking colors: Restrained (neutrals plus one accent; the default when the visitor came to operate or read), Committed (one saturated color carries 30-60% of the surface), Full palette (3-4 named roles), or Drenched (the surface IS the color). Persuade and Experience surfaces have permission for the bolder strategies; take them when the brief allows. Color commits at page scale: fields that own whole regions, not accents scattered over a neutral ground. Dark or light is never a default: write one sentence of physical scene (who uses this, where, under what light) and let it force the answer. -Choose faces like objects from the subject's world, in the mode's register. Operate and Read surfaces are well served by system stacks and workhorse UI faces; Persuade and Experience surfaces want faces with a point of view, and these training-data defaults mean you stopped looking: Fraunces, Playfair Display, Cormorant, Lora, Crimson, Newsreader, Syne, Space Grotesk, Space Mono, IBM Plex, Inter-as-display, DM Sans, DM Serif, Outfit, Plus Jakarta Sans, Instrument Sans. +Choose faces like objects from the subject's world, in the mode's register. Operate and Read surfaces are well served by system stacks and workhorse UI faces; Persuade and Experience surfaces want faces with a point of view, and these training-data defaults mean you stopped looking: Fraunces, Playfair Display, Cormorant, Lora, Crimson, Newsreader, Syne, Space Grotesk, Space Mono, IBM Plex, Inter-as-display, DM Sans, DM Serif, Outfit, Plus Jakarta Sans, Instrument Sans. Naming one of these faces anyway requires a reason no other face could satisfy, and a subject association is never that reason: books wanting a serif, bookshops wanting hand-lettering, and tech wanting a mono are the associations the list exists to break. -Calibration: AI-generated interfaces cluster around a few looks regardless of subject: warm cream ground, high-contrast serif display, and a terracotta or signal-red accent; near-black with one neon accent and glowing edges; broadsheet-editorial hairlines, italic display serif, and small tracked mono labels. All are legitimate when the brief calls for them; the brief always wins. Where the brief leaves the aesthetic free, landing in one of them means the self-check failed: if someone could guess your aesthetic from the category alone, or from category-plus-avoidance, rework until neither answer is obvious. Energy is not the enemy of trust: a brief's negative constraints (no gamification, no hype) rule out those devices, not exuberance, and adjectives describing the product's behavior (quiet support, calm coaching) do not dictate the surface's energy. A brief-pinned world pins the world, not its softest rendition: the pinned world's full material range stays in play, and a rendition that matches what any model ships for that world failed the self-check at execution rather than selection. +Calibration: AI-generated interfaces cluster around a few looks regardless of subject: warm cream ground, high-contrast serif display, and a terracotta or signal-red accent; near-black with one neon accent and glowing edges; broadsheet-editorial hairlines, italic display serif, and small tracked mono labels. All are legitimate when the brief calls for them; the brief always wins. Where the brief leaves the aesthetic free, landing in one of them means the self-check failed: if someone could guess your aesthetic from the category alone, or from category-plus-avoidance, rework until neither answer is obvious. Energy is not the enemy of trust: a brief's negative constraints (no gamification, no hype) rule out those devices, not exuberance, and adjectives describing the product's behavior (quiet support, calm coaching) do not dictate the surface's energy. A bookish, warm, or child-facing subject does not soften the calibration: book cloth, thread, jackets, endpapers, and shelf ephemera span the whole saturated spectrum, and cream paper is the smallest corner of that world; landing on cream plus serif for a book subject is the default wearing the subject's clothes. A brief-pinned world pins the world, not its softest rendition: the pinned world's full material range stays in play, and a rendition that matches what any model ships for that world failed the self-check at execution rather than selection. ## 5. Record the decision