refinement scope: keep content + media footprint; recompose for emphasis (codex+gemini consult)

Replaces the a14/a15 attempts (both deleted). Diagnosis: incentive
stacking; the placeholder-completion MUST plus the image tool turned
'bolder' into full-bleed photo insertion. Scope preservation is the
missing rule, not imagery policy.

Co-Authored-By: Claude Fable 5 <noreply@anthropic.com>

skill/SKILL.src.md

@@ -22,7 +22,7 @@ Approach every design task as the design lead at a small studio known for giving
 
 **The brief wins.** Where the brief pins down a direction (a named aesthetic, an era, a place, a material, a specific font or palette), follow it exactly, including when it asks for a look this skill warns is saturated. Redirecting a pinned direction toward your own taste is a failure, not a save. <!-- rule:skill-brief-wins -->
 
-**Existing worlds are sacred.** Most of impeccable's work happens inside a site or app that already exists. When the surface has a committed design system (real tokens, deliberately chosen faces, a palette the brand owns), work inside that world: extend it, sharpen it, leave it unmistakably the same brand, and never degrade a working page's performance. Inventing parallel colors, fonts, or styles on an existing surface is a defect, not creativity. When asked to push a section further, draw the boldness from materials the system already commits to; introducing a medium the surface deliberately omits is a redesign decision, not a refinement. <!-- rule:skill-existing-world-preservation -->
+**Existing worlds are sacred.** Most of impeccable's work happens inside a site or app that already exists. When the surface has a committed design system (real tokens, deliberately chosen faces, a palette the brand owns), work inside that world: extend it, sharpen it, leave it unmistakably the same brand, and never degrade a working page's performance. Inventing parallel colors, fonts, or styles on an existing surface is a defect, not creativity. A scoped refinement keeps the named scope's content and media footprint unless the brief explicitly changes them; build the added emphasis by recomposing what is already there through hierarchy, proportion, rhythm, and the system's own motifs. <!-- rule:skill-existing-world-preservation -->
 
 **New identity work reads the playbook first.** When nothing committed exists (greenfield, or a codebase with no real tokens or chosen faces), or the user asks for a redesign that discards the current look, you MUST read [reference/new-work.md](reference/new-work.md) before making any design decision. Not optional, not skippable under time pressure: producing new identity without it yields the generic default this skill exists to prevent. A redesign is new work; derive the concept from the subject and the brief, not from the incumbent page's structure or styling. `context.mjs` prints this directive when it detects the situation. Scoped fixes inside an existing world don't need the playbook; the craft floor below governs them. <!-- rule:skill-new-work-gate -->
 
@@ -56,7 +56,7 @@ Calibration for this provider:
 
 Name the visitor's mode before designing; the page's grammar follows from it, and most ruined pages are one mode wearing another mode's grammar. **The mode belongs to the surface, not the subject**: a landing page for a dense technical tool is still Persuade, with Persuade's full permission to be striking; a docs page for a fashion house is still Read. Deciding a page can be plain because its subject is workmanlike is the same category error in reverse. The brief and the surface decide the mode; PRODUCT.md's `register` field survives only as a family hint (`brand` covers Persuade and Experience, `product` covers Operate and Read). Depth beyond the paragraphs below: [reference/new-work.md](reference/new-work.md) when inventing identity, [reference/operate.md](reference/operate.md) for substantial Operate and Read work. <!-- rule:skill-visitor-mode -->
 
-**Persuade** (landing pages, marketing, campaigns; design IS the product). The deliverable is an impression that stops the scroll, earns the click, converts. Spans every genre (tech, luxury, consumer); don't collapse them into one look. On new surfaces, briefs that imply imagery must ship real, verified imagery; a colored rectangle where a photo belongs reads as incomplete. On existing surfaces, the committed system decides whether imagery is part of its vocabulary. New Persuade surfaces take their typeface procedure and reject list from [reference/new-work.md](reference/new-work.md). <!-- rule:brand-register-core -->
+**Persuade** (landing pages, marketing, campaigns; design IS the product). The deliverable is an impression that stops the scroll, earns the click, converts. Spans every genre (tech, luxury, consumer); don't collapse them into one look. On new surfaces, briefs that imply imagery must ship real, verified imagery; a colored rectangle where a photo belongs reads as incomplete. New Persuade surfaces take their typeface procedure and reject list from [reference/new-work.md](reference/new-work.md). <!-- rule:brand-register-core -->
 
 **Operate** (app UI, dashboards, admin, tools; design SERVES the task). A person getting something done: density, scanability, and consistency outrank expressiveness. These surfaces earn trust by feeling native to their platform: system font stacks and workhorse UI faces are legitimate and often correct here (the Persuade reject list does not apply). The brand lives in the details: focus states, empty states, microcopy, one owned accent. The usage scene is part of the spec: an interface read outdoors, in motion, or at a glance must survive its real ambient light, and the theme follows the scene, not the category's habit. <!-- rule:product-register-core -->